The Empowered & Elevated Entrepreneur

Is Cold messaging Empowering? My thoughts and opinions + My Outreach Strategy

Olivia Larsen

In this episode of "The Empowered and Elevated Entrepreneur," we dive deep into the contentious world of cold messaging. Is it empowering or disempowering? I'll share my personal thoughts and opinions, debunking common myths and outlining the outreach strategy that has transformed my business. We'll explore why viewing potential clients as mere dollar signs can feel disingenuous and how to avoid the common pitfalls that make cold messaging seem icky. Instead, I'll show you how genuine connections can open doors to numerous opportunities, from podcast invitations to speaking engagements, all while building a warm and interactive community.

We'll also break down my cold outreach strategy using the IRQE outline: Introduce, Relate, Question, and Enthusiasm. This approach focuses on authentic interactions rather than hard sells, ensuring that your messages are relatable and respectful. Whether you're a coach who thrives on building connections or someone wary of cold outreach, this episode will provide valuable insights and practical tips to help you decide if this method aligns with your long-term business goals. Tune in to learn how to integrate cold messaging into your daily routine without feeling overwhelmed, and discover how it can become one of your favorite parts of the workday.


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